Warning Content
Duplicate content (exact)
- Severity
- Warning
- Impact
- Medium
- Effort to fix
- Medium
- Issue code
duplicate_content
Why it matters
The main content of this page is identical to other pages, so search engines must choose which to show.
How to fix it
Consolidate the pages, make each one unique, or set a canonical to the preferred version.
How it affects your score
Finding this issue on any page costs the Content score 3 points, plus up to 12 more depending on the share of crawled pages affected. Weakens rankings, crawling or measurement. Fix after critical issues.
Find the affected URLs
Open Crawl > Issues and pick Duplicate content (exact). Each affected URL is listed with its evidence, and Copy URLs or Export URLs hands the list to a developer. The issue also appears in the Action Plan, ranked by impact (medium) and effort (medium), and in the issues CSV under the code duplicate_content. After fixing, run a new audit and use Compare to confirm the URLs moved to fixed.