Non-descriptive anchor text

Severity: Opportunity
Impact: Low
Effort to fix: Low
Issue code: anchor_generic

Why it matters

Anchors like "click here" or "read more" tell users and search engines nothing about the target page.

How to fix it

Rewrite the anchors to describe the page being linked to.

How it affects your score

Finding this issue on any page costs the Internal Linking score 0.5 points, plus up to 4 more depending on the share of crawled pages affected. A smaller improvement with a modest effect on its own.

Find the affected URLs

Open Crawl > Issues and pick Non-descriptive anchor text. Each affected URL is listed with its evidence, and Copy URLs or Export URLs hands the list to a developer. The issue also appears in the Action Plan, ranked by impact (low) and effort (low), and in the issues CSV under the code anchor_generic. After fixing, run a new audit and use Compare to confirm the URLs moved to fixed.

Guides that cover this issue

Duplicate content, URLs and anchor text