Info Tracking & Analytics
Several analytics tools on the site
- Severity
- Info
- Impact
- Low
- Effort to fix
- Medium
- Issue code
track_many_analytics
Why it matters
Three or more analytics tools measure the same visits. The numbers never match, which causes confusion, and each tool adds page weight.
How to fix it
Decide which tool is the source of truth for each question and remove the ones nobody uses.
How it affects your score
Tracking issues have their own Tracking score and never lower the SEO site health score. They still appear in the Action Plan, the issues CSV, Slack messages and Linear tickets. A note for review. It never lowers the score.
Find the affected URLs
Open Crawl > Issues and pick Several analytics tools on the site. Each affected URL is listed with its evidence, and Copy URLs or Export URLs hands the list to a developer. The issue also appears in the Action Plan, ranked by impact (low) and effort (medium), and in the issues CSV under the code track_many_analytics. After fixing, run a new audit and use Compare to confirm the URLs moved to fixed.
Related Tracking & Analytics issues
- CriticalGA4 sent by page code and by GTM
- CriticalGTM container not published or wrong ID
- CriticalPage view sent twice on one page load
- CriticalPersonal data or tokens in URL
- CriticalPixel initialised twice on the page
- CriticalTag loaded twice on the page
- CriticalTracking before consent
- WarningAnalytics tag missing on this page